The William Morris Group adds Will Burnham as associate

The William Morris Group, P.A. said Aug. 3, 2026, that Will Burnham has joined the Jackson, Mississippi, financial services firm as an associate. The hire brings in a new adviser with a family background in insurance and financial planning and support across client service, planning and business development.

Why it matters: - The William Morris Group is adding a new associate at the start of Will Burnham’s career, expanding the firm’s advisory bench. - Burnham’s background in golf, leadership and academic recognition may strengthen the firm’s client-facing and business development efforts. - The hire also extends a family legacy in insurance and financial planning into the next generation.

What happened: - The William Morris Group, P.A. announced Aug. 3, 2026, that Will Burnham has joined the firm as an Associate. - Burnham is starting his professional career with the Jackson, Mississippi-based financial services firm. - Chris Walters, managing principal of The William Morris Group, said the firm is excited to welcome Burnham and expects continued growth.

The details: - Burnham earned a Bachelor of Business Administration from The University of Southern Mississippi in May 2026. - He competed on the NCAA Division I Men’s Golf Team at Southern Miss. - He was inducted into Chi Alpha Sigma, the National Collegiate Athletic Honor Society. - Southern Miss named Burnham its “To The Top” Men’s Athlete of the Year. - Before Southern Miss, Burnham earned an Associate of Arts from Mississippi Gulf Coast Community College. - He was a member of the 2024 NJCAA DII Men’s Golf National Championship team. - Burnham received the 2023 Phil Mickelson Award as the nation’s top freshman golfer. - He served as a Co-Leader of the Fellowship of Christian Athletes. - In his new role, Burnham will support client service, financial planning and business development across the firm’s individual and business client segments.

Between the lines: - The hire points to a succession-style recruiting story, with the firm bringing in a young associate whose credentials blend athletics, leadership and academics. - Walters tied Burnham’s competitive drive and commitment to excellence to the firm’s client-first approach, signaling a culture fit as much as a talent addition. - The announcement leans on Burnham’s achievements to frame him as a high-potential adviser in training, not just an entry-level hire.

What's next: - Burnham will begin contributing to the firm’s advisory work and business development efforts. - The William Morris Group is positioning the addition as part of its broader growth strategy. - The firm will likely look to convert Burnham’s early-career momentum into longer-term client relationship work.